Eric T. Bradlow
Vice Dean of AI and Analytics, the Wharton School; Chairperson, Wharton Marketing Department; K.P. Chao Professor; Professor of Marketing, Statistics and Data Science, Education and Economics, the Wharton School of the University of Pennsylvania
Professor Eric T. Bradlow is the K.P. Chao Professor, Professor of Marketing, Statistics, Education and Economics, Chairperson of Wharton’s Marketing Department, and Vice Dean of AI & Analytics at Wharton. An applied statistician, Professor Bradlow uses high-powered statistical models to solve problems on everything from Internet search engines to product assortment issues. Specifically, his research interests include Bayesian modeling, statistical computing, and developing new methodology for unique data structures with application to business problems.
A prolific scholar, Professor Bradlow’s research has been published in top-tier academic journals such as the Journal of the American Statistical Association, Psychometrika, Statistica Sinica, Chance, Marketing Science, Management Science, and Journal of Marketing Research. He also serves as Associate Editor for the Journal of the American Statistical Association and the Journal of Marketing Research, and is on the Editorial Boards of Marketing Letters, Marketing Science, Journal of Marketing Research, Quantitative Marketing and Economics, and the Quarterly Journal of Electronic Commerce.
Professor Bradlow earned his PhD and Master’s degrees in Mathematical Statistics from Harvard University and his BS in Economics from the University of Pennsylvania.